For the first time in Australian media history, the lines between fiction and reality blur as we introduce New Media Producer Miss Em of Duke and Dame AI, alongside the infamous Bruce Ryder — Australia’s first AI celebrity. The pair will take the stage together for a groundbreaking keynote at Retail Fest 2025, happening Wednesday 28 May at the Gold Coast Convention Centre.
Step beyond the screen and into a world where AI-driven influencers, transmedia humans, and virtual brand ambassadors are redefining how brands connect with audiences.
In this unmissable keynote, Emma will reveal how brands can move beyond the social media scroll to craft fully immersive, AI-powered real-world experiences. From interactive digital personalities to commerce in the metaverse, this session will explore how AI, storytelling, and innovation are reshaping the future of brand-consumer relationships.
To request a media pass email here:
Tickets to the full conference Retail Fest 2025 here.
